She is the firm’s principal writer utilizing her 25 years of experience and proven success in direct marketing, communications, new media technologies, political marketing and building public interest, political and charitable organizations.
Prior to joining CNP, Ms. Rubenstein was Vice President at A. B. Data, Inc. where she advised U.S. Senators and candidates, National Political Committees and not-for-profit political/charitable organizations, on how to translate public policy and issue trends into strategic political marketing and communications programs. Leading her teams of IT, creative, production and analytic professionals, Joyce developed sophisticated fundraising strategies, using on-line, direct mail, telemarketing and other direct response programs, that raised over $100 million dollars.
Before joining A. B. Data, Ms. Rubenstein worked in New York City as an Account Supervisor for Dresner, Morris & Torterello, a political polling and opinion research firm. Prior to that, she was a Legislative Assistant for Congresswoman Elizabeth Holtzman in Washington, DC.
During her career Ms. Rubenstein has won numerous professional awards (including Pollie and direct marketing awards) and has been a frequent presenter at national conferences. She serves on the board of Professional Dimensions, Vice-President of Programming.
Joyce graduated from Miami University, Oxford, Ohio and currently lives in Milwaukee, Wisconsin with her husband, son and Springer Spaniel.
